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It’s that time of the year again. Some call it Singles Awareness Day, but most of us know it as Valentine’s Day. A day where love, romance, and chocolate fill the air. Valentine’s Day is an opportunity to approach your crush or send a special message to your loved one. However, it also gives brands a chance to get involved in the festivities.
In general, holidays are good opportunities for brands to start campaigns and gain awareness. It’s estimated that the average person will spend $135.10 on Valentine’s Day gifts. Considering that statistic, a little holiday creativity can go a long way.
Valentine’s Day is the perfect day to get creative. If your brand can create something that will emotionally connect to potential customers, your Valentine’s Day will be a huge success. Many brands have done this in the past and been successful. Others have failed to capitalize on this opportunity, or worse, have completely botched a great idea. Below you can find some good and bad examples that will help get your creative juices flowing.
Great Valentine’s Day Campaigns:
Continue to read on our blog: Don’t Leave Your Customers Brokenhearted: How to Create a Great Valentine’s Day Campaign
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